As a product manager, running experiments is essential to understanding and improving your product. Experimentation allows you to test hypotheses and make data-driven decisions that can improve your product’s success. In this article, we’ll explore 8 steps...
Customer validation interviews are an essential step in the product development process. They help you gather feedback from potential customers to ensure that your proposed solution will solve their problems and meet their needs before you even touch a line of code....
In the second step of Validation, let’s discuss prototyping, wireframing, and mockups. Now, these don’t come all simultaneously, but it’s good to group them together to help us define and differentiate them since these terms are often used...
Before I dive into the crux of this article, I want to be clear about this new phase in the product management process: we’re going to be jumping around more than usual here. Validation could also be called rapid experimentation. The goal of Validation is to...
So to me, Assumption Mapping and How Might We are somewhat adjacent steps. I’ll be the first to admit the image I have above that looks like each of these is a step in a trip is perhaps not the best way to represent the process of product management visually. As...
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