by Aaron Kesler | Feb 28, 2022 | Discovery, Product Management Process
At this point, we’ve interviewed some customers, created some personas, and turned jobs to be done into customer journey maps. At this point, we probably have made quite a few assumptions about either what the customer will find to be valuable, what the customer will...
by Aaron Kesler | Feb 21, 2022 | Discovery, Product Management Process
At this point in our product management discovery process, we’ve done some customer interviews, collected pain points, and crafted some rudimentary personas. We’re making a lot of progress! We should now have an idea of what problems customers are having and...
by Aaron Kesler | Feb 14, 2022 | New Product Manager
Seeing as we just reached our first milestone in the discovery series, I thought I’d take a second and say congratulations! Congratulations on both the new gig and congratulations on reaching your first milestone in discovery, if you’ve been following...
by Aaron Kesler | Feb 7, 2022 | Discovery, Product Management Process
At this point, we’ve discovered a few problems, formed our trios, come up with our hypotheses, and recently interviewed a bunch of customers (or potential customers). Now we understand some of these customers, what their pain points are, and have possibly started to...
Recent Comments